Compare · General B2B · Cognism
ParseData vs Cognism
Cognism and ParseData both sell lead data, but they are built on different foundations. Here is an honest read on where each fits — including where Cognism is genuinely stronger.
At a glance
Side by side
| Cognism | ParseData | |
|---|---|---|
| Category | B2B contact & intent data | Cross-industry buying-signal lead data |
| Pricing | Entry ~$15k–$25k/yr, sales-led | $99–$599/mo, self-serve, transparent |
| Data spine | Aggregated DB + human verification + licensed Bombora | Official records as dated, first-class Parse events |
| Model | Sales-led / quote-gated | Parse-first, self-serve |
What they do
Cognism
Verified emails/mobiles (Diamond Data), work history and technographics with Bombora intent — no federal coverage.
Source: cognism.com. Pricing per the competitive-landscape research (public pages + third-party estimates).
Where ParseData differs
ParseData's edge
- Regulatory-event signals Cognism has none of.
- Self-serve at a fraction of the price.
Where they're stronger
Cognism's edge
- Phone-verified contact data (esp. EMEA mobile) for outbound teams.
The honest read
Cognism is verified contacts + resold intent. ParseData is the buying-signal layer it lacks.
Comparison is observational and based on public information as cited; vendor names and trademarks belong to their owners. ParseData serves sanitized public US federal records — not a consumer report, no FCRA use.